Transform Business Into a Measurable Force for Earth Restoration
Mālama
Mālama is not just to “care for.” It is a way of life. It is the sacred responsibility to live in balance with all that surrounds us and ensure future generations can thrive.
To mālama is to remember that nothing truly belongs to us, we are only stewards, caretakers of the gifts we’ve been entrusted with.
It is the understanding that we are not separate from the world, but deeply connected to it. To mālama is to recognize that everything we love requires care to endure.
To mālama is to remember that nothing truly belongs to us, we are only stewards, caretakers of the gifts we’ve been entrusted with.
It is the understanding that we are not separate from the world, but deeply connected to it. To mālama is to recognize that everything we love requires care to endure.
Our Partners
Climate change affects everything. We support Climeworks, a credible, economic solution that offsets emissions and will help to stabilize the planet for future generations.
Plastic is harming our ocean and marine life. We support The Ocean Cleanup's mission to remove 90% of floating ocean plastic by 2040.
Our future depends on nature, it provides the essential building blocks for life. One Tree Planted is on a mission of global reforestation.
We support the protection of Hawaiʻi’s land, culture, and people. Mālama starts with honoring Native Hawaiian voices, values, and the right to care for Hawaiʻi on Hawaiʻi’s terms.
We believe money can be a force for good. We support businesses and systems that create jobs, restore the environment, and give back to local communities, especially in Hawaiʻi.
Mālama means showing up for people. We support efforts that feed families, uplift communities, and help one another in real, tangible ways.
Vision
A Connected Movement
A global community of people, and brands united by mālama together instead of acting alone.
Business as a Force for Good
An economic system where growth and responsibility are aligned, and impact is built into how business is done.
A Legacy That Lives Forever
A future where today’s actions restore ecosystems, uplift communities, and leave the world a better place.
He Aliʻi Ka ʻĀina, He Kauwā Ke Kanaka
The land is chief, the people are its servants
I Ka Wa Ma Mua, I Ka Wa Ma Hope
The Future is found in the past
Kūlia i ka nuʻu
Strive for the Highest
Mālama I Ka ʻĀina, Mālama Ka ʻĀina Iā ʻOe
Take care of the land, and the land will take care of you
Ua Mau Ke Ea O Ka ʻĀina I Ka Pono
The life of the land is perpetuated in righteousness.
Aʻohe Hana Nui Ke Alu ʻIa
No task is too big when done together by all
